The Shop: Roland Mouret

Roland Mouret

Disclaimer: This is in no way related to the fact we have a highly appropriate crush on Roland Mouret.

Speaking of which, there are very few designers out there who have enough sexual oomph that they add to the allure of their product. There’s current British Fashion Awards’ Menswear Designer of the Year, Patrick Grant *cue Google* of E Tautz, the ready-to-wear offshoot of Savile Row tailors Norton & Sons. There’s Tom Ford, with his art-directed hair. There’s the never knowingly dressed Marc Jacobs (or at least that’s the idea). And there’s Roland, a Frenchman-in-London who’s as happy down Horsemeat Disco as he is hob-nobbing with the hobnobs down dos where people are patting each other on the shoulder blade and drinking their own body weight in glittering booze. Which are our favourite kinds of dos.

Mouret presented his Autumn/Winter 2011-12 menswear collection, Mr, mere weeks ago in Paris revealing hyper-tailoring with theatrical ablutions (ie. we like); his womenswear is ubiquitous in a good way (think the much feted/copied Galaxy Dress), and there’s more than a wink to Roland’s exquisite, female silhouette-loving lines in Victoria Beckham’s very brilliant eponymous collections.

And, after five years of corporate faffing, the details of which we don’t need to trouble you with here (but during which Roland lost control of his own name – which happens quite a lot in fashion – and operated under the title 19RM alongside Simon Fuller of 19 Management fame and who remains his partner) Roland is back-back-back, is allowed to call a Mouret a Mouret, and is poised to open his first London store. As in, on Monday. This one coming.

Located on Carlos Place, W1, the flagship Roland Mouret store is six whole floors opposite the delicious Connaught Hotel in Mayfair, two of which will be retail (Men’s and Women’s), the rest housing the Mouret atelier, showroom, design workshops and studios.

‘It feels like a homecoming!’ says Roland. ‘The reacquisition of my name has an incredibly emotional meaning to me, and the new residence for the brand renders it all the more poignant.’

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